Marketing Budget Mistakes are the worst mistakes you can make. The key to profitable business growth is a well-managed marketing budget. Yes, I agree. Yes, indeed. Despite the fact that we are in a recession, this is nevertheless true. It Read more…
For many years, customer experience (CX) has been a common marketing buzzword. It has now become an industry standard. According to Forester’s report, businesses that excel at customer service will generate significantly more compound annual revenue than those that fall Read more…
Female entrepreneurship is more alive than ever. We are happy to see that every day there are new female entrepreneurs on the business map. We have had the privilege of seeing a female workforce’s introduction into the overwhelmingly male energy Read more…
Building a business is not easy. First, you need a workable idea. From there, you must find a profitable niche, define your target audience, and have something worth selling. Even if you sell products, services, or information, it’s getting harder Read more…
Female entrepreneurs have long been underrepresented, but that pattern is changing. According to the 2019 census, the number of women entrepreneurs in the US has risen over 40 percent since 2016, making up 36 percent of all firms. According to Read more…